Crossing the chasm
by Wojciech Adam Koszek ⋅ Feb 17, 2014 ⋅ Menlo Park, CAThis book is similar to "The Innovator's Dillema". Basically what is the life-cycle of the high-tech product and how it's getting adopted.
This is a classic in the Silicon Valley. Not sure if I learned a lot due to my previous studies, but was definitely good to hear known content rephrased.